SATURDAY, OCT 31, 20262026 EDITION · 17 INDICATORS
Country profile
01

Executive summary

Current standing, trajectory, and source coverage.

Europe · #30 in region

Serbia

#54 globally
↑Positive(+2)
49/100 by 2028
46/ 100

AI Readiness Score

Limited coverageiCoverage describes source availability, not statistical certainty.
Live
0/23
Years
Not reported
Fallback
100%
02

Readiness and Adoption

Capacity to build AI compared with evidence of AI use today.

Readiness

46/100Capacity across five enabling pillars

Adoption

44/100Early Adoption

Trajectory

+2/10Positive

Readiness vs Adoption: Radar

Blue = readiness capacity · Green = active adoption · Each axis pairs the closest dimension from each framework

Serbia readiness and adoption comparison
Dimension pairReadinessAdoption
Infra / Gov11/208/20
Talent / Demand11/209/20
Governance / Enterprise9/209/20
Investment / Pipeline8/209/20
Economy / Consumer7/209/20

Adoption dimensions

Government Deployment8/20
Enterprise Adoption9/20
Talent Demand9/20
Consumer Usage9/20
R&D Pipeline9/20
03

Pillar evidence

Scores, supporting evidence, and the exact inputs behind each contribution.

Infrastructure

Serbia has above-average internet connectivity for Western Balkans, with Belgrade hosting regional data centres.

11/20
  • Fibre broadband is expanding in urban areas, with significant improvement in recent years.
  • Serbia's geographic position makes it a transit country for digital connectivity between EU and non-EU Balkans.
View score inputs
Infrastructure score inputs and contributions
InputValueYearSourceContributionStatus
Fixed broadband subscriptionsFixed broadband subscriptions unavailable; used 6/20 of the static Infrastructure baseline.Not availableNot reportedWorld Bank Open Data3.3 / 6 ptsFallback
Individuals using the internetIndividuals using the internet unavailable; used 3/20 of the static Infrastructure baseline.Not availableNot reportedWorld Bank Open Data1.7 / 3 ptsFallback
Mobile subscriptionsMobile subscriptions unavailable; used 3/20 of the static Infrastructure baseline.Not availableNot reportedWorld Bank Open Data1.7 / 3 ptsFallback
Access to electricityAccess to electricity unavailable; used 3/20 of the static Infrastructure baseline.Not availableNot reportedWorld Bank Open Data1.7 / 3 ptsFallback
Infrastructure quality baselineInfrastructure quality baseline unavailable; used 5/20 of the static Infrastructure baseline.Not availableNot reportedAI Trajectory Index2.8 / 5 ptsFallback

Talent

Belgrade has a growing tech ecosystem with strong software engineering talent emerging from University of Belgrade.

11/20
  • Serbia has produced notable tech companies (NCR Belgrade, Nordeus) and attracts regional talent.
  • Brain drain to Germany, Austria, and the UK is significant but partially offset by lower cost of living retaining some talent.
View score inputs
Talent score inputs and contributions
InputValueYearSourceContributionStatus
Gross tertiary enrolmentGross tertiary enrolment unavailable; used 6/20 of the static Talent baseline.Not availableNot reportedWorld Bank Open Data3.3 / 6 ptsFallback
Labour productivityLabour productivity unavailable; used 6/20 of the static Talent baseline.Not availableNot reportedWorld Bank Open Data3.3 / 6 ptsFallback
ResearchersResearchers unavailable; used 2/20 of the static Talent baseline.Not availableNot reportedOECD Data Explorer1.1 / 2 ptsFallback
Global Innovation IndexGlobal Innovation Index unavailable; used 1/20 of the static Talent baseline.Not availableNot reportedWorld Intellectual Property Organization0.6 / 1 ptsFallback
Talent quality baselineTalent quality baseline unavailable; used 5/20 of the static Talent baseline.Not availableNot reportedAI Trajectory Index2.8 / 5 ptsFallback

Governance

Serbia is a EU accession candidate, with governance reform ongoing but progress slow.

9/20
  • Data protection law broadly aligned with GDPR, though enforcement capacity is developing.
  • Democratic backsliding concerns have been raised by EU monitors, creating regulatory uncertainty.
View score inputs
Governance score inputs and contributions
InputValueYearSourceContributionStatus
Rule of LawRule of Law unavailable; used 5/20 of the static Governance baseline.Not availableNot reportedWorldwide Governance Indicators2.3 / 5 ptsFallback
Government EffectivenessGovernment Effectiveness unavailable; used 4/20 of the static Governance baseline.Not availableNot reportedWorldwide Governance Indicators1.8 / 4 ptsFallback
Regulatory QualityRegulatory Quality unavailable; used 3/20 of the static Governance baseline.Not availableNot reportedWorldwide Governance Indicators1.4 / 3 ptsFallback
National AI strategyNational AI strategy unavailable; used 3/20 of the static Governance baseline.Not availableNot reportedOECD.AI Policy Observatory1.4 / 3 ptsFallback
AI strategy recencyAI strategy recency unavailable; used 2/20 of the static Governance baseline.Not availableNot reportedOECD.AI Policy Observatory0.9 / 2 ptsFallback
AI regulation in forceAI regulation in force unavailable; used 1/20 of the static Governance baseline.Not availableNot reportedOECD.AI Policy Observatory0.5 / 1 ptsFallback
Government AI readinessGovernment AI readiness unavailable; used 2/20 of the static Governance baseline.Not availableNot reportedOxford Insights0.9 / 2 ptsFallback

Investment

Belgrade's tech sector has attracted outsourcing investment from Western companies, creating a services-oriented AI ecosystem.

8/20
  • Serbia has received some EU pre-accession digital transformation funding.
  • Domestic venture capital is very limited.
View score inputs
Investment score inputs and contributions
InputValueYearSourceContributionStatus
R&D expenditureR&D expenditure unavailable; used 6/20 of the static Investment baseline.Not availableNot reportedOECD Data Explorer, then World Bank Open Data2.4 / 6 ptsFallback
FDI net inflowsFDI net inflows unavailable; used 5/20 of the static Investment baseline.Not availableNot reportedWorld Bank Open Data2.0 / 5 ptsFallback
Government expenditureGovernment expenditure unavailable; used 3/20 of the static Investment baseline.Not availableNot reportedIMF DataMapper1.2 / 3 ptsFallback
Capital ecosystem baselineCapital ecosystem baseline unavailable; used 6/20 of the static Investment baseline.Not availableNot reportedAI Trajectory Index2.4 / 6 ptsFallback

Economic Readiness

A growing economy with manufacturing, agriculture, and IT services sectors beginning AI integration.

7/20
  • Lower labour costs make Serbia attractive for AI-adjacent services outsourcing.
  • Limited domestic market size and non-EU status constrain AI product commercialisation.
View score inputs
Economic Readiness score inputs and contributions
InputValueYearSourceContributionStatus
GDP per capita, PPPGDP per capita, PPP unavailable; used 6/20 of the static Economic Readiness baseline.Not availableNot reportedWorld Bank Open Data2.1 / 6 ptsFallback
Private-sector creditPrivate-sector credit unavailable; used 3/20 of the static Economic Readiness baseline.Not availableNot reportedWorld Bank Open Data1.0 / 3 ptsFallback
Trade opennessTrade openness unavailable; used 3/20 of the static Economic Readiness baseline.Not availableNot reportedWorld Bank Open Data1.0 / 3 ptsFallback
Services value addedServices value added unavailable; used 3/20 of the static Economic Readiness baseline.Not availableNot reportedWorld Bank Open Data1.0 / 3 ptsFallback
Market capacity baselineMarket capacity baseline unavailable; used 5/20 of the static Economic Readiness baseline.Not availableNot reportedAI Trajectory Index1.8 / 5 ptsFallback
Government debt modifierGovernment debt modifier unavailable; no score adjustment was applied.Not availableNot reportedIMF DataMapper0.0 / 0 ptsFallback
04

Outlook and policy gaps

Forward direction, constraints, and a structured country brief.

Projected 2028

49/100+3 points from today

Top accelerator

EU accession process driving governance reforms and Belgrade's growing tech outsourcing sector building AI engineering capacity

Top risk

Slow EU accession progress and governance concerns limiting investment confidence and access to EU innovation funds

Five-section brief

Country research brief

Generate a concise review of standing, infrastructure and talent, governance, investment, and economic outlook.

05

News and supporting tools

Recent signals, comparable economies, and optional analysis controls.

Live AI News Feed

The Guardian · Google News · Updated hourly

Analysis toolsWhat-if model, roadmap, AI Q&A, embed, and print controls
Open comparison

AI Development Roadmap

Algorithmic roadmap based on pillar scores · Updated with live data

◉Development Phase

Serbia is in the Development Phase

Scaling infrastructure and talent pipelines. Projected score by 2028: 49/100.

2028 Timeline

▶

Now

Score 46

2

2025–26

Talent pipeline scaling to 1,000+ AI graduates/yr

3

2026–27

AI regulation framework published

4

2028

Domestic AI investment exceeds 0.5% GDP

Priority Actions — 3 Weakest Pillars

⬠Economic Readiness
7/20
Near

Streamline business registration to under 3 days; digitise government services

Mid

Negotiate AI services trade agreements; join WTO plurilateral digital trade talks

◇Investment & R&D
8/20
Near

Introduce R&D tax credits (≥25%) for AI-related expenditure

Mid

Create sovereign AI venture fund targeting deep-tech Series A/B rounds

⬟Governance & Policy
9/20
Near

Publish risk-tiered AI regulation framework aligned with EU AI Act principles

Mid

Create cross-ministry AI coordination body with dedicated budget line

Roadmap generated algorithmically from pillar scores and World Bank data. Actions are indicative policy priorities, not official government plans.